ADVERTISING ON THE WEB - MiBulletin.org

DISCOUNT:
20% discount on Creation Charges when an ad is
placed in the printed version of the Michigan Bulletin
at the same time it is run online. ($130 becomes $97.50)

20% discount on future run for 5 issues (paid in advance).
($30 x 5 = 150 - 30 = $120) - Discount does not apply
to price for changes.    

TIP: Mention in your printed ad to see your 
online version at MiBulletin.org 
You may consider running an online coupon
as part of the ad or offer a special incentive
to those who tell you they saw your ad online.

BONUS
If your ad involves an event that may be of 
general interest to our readership, we will 
also place basic information on the event
in the online version of the 4-1-1 section 
at no additional charge.

GENERAL INFORMATION
Rate for First time run of ad (creation charges):

Basic Rate: $130 
with one image and up to 30 lines of text and spaces
(depending on font size).

Each Additional Image: $25 
(including company logos / stylized text) : 

CUSTOMER SUPPLIES CONTENT DIGITALLY 

Customer must supply all content digitally
(Word Document, Excel, text file, html file).
Customer must supply image digitally 
in jpg, tif, bmp or gif format and
is responsible for any releases or copyright issues.
If we need to create an image, either through scanning or photography,
there will be a $25 charge.  
 
Rate for FUTURE RUNS of the same ad:

$30 per issue 
(currently we run two issues per month).

Additional Charge for the following:
$10 - Simple changes such as Dates.
$25 - New image to replace existing image. 
$40 - Major content changes but using the same 
images and design layout.

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DISCLAIMER:

(Keep in mind that the ad may be viewed months later so you may want to place
an expiration date on any specials offered in the ad.)

While we will try to place your ad with a relevant article, we can not guarantee this 
because the online version is an abbreviated version of the printed paper.
In most cases, first run ads that involve a creation charge will be placed on the
HEADLINE page.

While we will try to use the same font style provided, we cannot guarantee
this will appear as desired and may have to select a different type font.
If the font style is absolutely needed (such as a business name / trademark)
then this must be treated as an image and the additional charges stated above may apply.

DISPLAY OF AD
We reserve the right to resize images to fit space available. 
Actual ad is placed in a pop-up window that provides 
a 396 px wide by 449 px tall area in the advertisement window. 
This is approximately 5.5 inch by 6.25 inch 
when viewed at 800 x 600 at 72 dpi on a computer screen.
(approximatly 30 lines / spaces of text at 10 to 12 point font size)
The window displayed by the the Ebony Fashion Show advertisement 
has been widened to allow for up to a 6.5 inch wide ad.
This is an example of a three-column size ad.